“Be coachable” is a Rohe family mantra. Amy Rohe and her husband, Bryan, apply this mindset to their roles at Latham Hi-Tech Seeds and as parents of three active sons: Tanner, Colby and Tommy. Amy is Latham’s sales manager and Bryan is the company’s dealer recruitment manager.

Family Resized

The Rohe Family

“We always try to remind each other to be coachable because that’s how you learn something new every day,” Amy says.

The Rohe (pronounced “Roy”) family applies much of that advice through their boys’ active involvement in baseball. The game alone teaches lessons both on and off the field. The message Amy appreciates the most is that it takes a whole team to win.

“We can have a few superstars who make big plays, but we must play as a team,” says Amy, who has worked for Latham since 2010. “Teams that put team goals ahead of individual goals usually have a winning record.”

Whether she’s managing a team of sales representatives or taking a road trip to visit Latham® dealers across the Upper Midwest, Amy approaches the task at hand with the same gusto. Her positive energy, combined with a background in sales with a bachelor’s degree in Business Management from Iowa State University, are two main reasons she was promoted to sales manager at Latham in 2019.

“We have team members who have many years of experience and others who are just getting into their groove, but each of us appreciates what we all have to offer,” she says. “We listen and learn from each other. This makes us stronger. There is nothing better than knowing you are making a difference.”

Amy adds, “One thing that I love about Latham is we’re innovative while staying true to our traditions, such as hospitality and the spirit of farmers helping farmers. Our leadership reminds us that faith and family come first.”

When they aren’t watching their boys play baseball, the Rohes enjoy riding horses, spending time on the water and camping — especially in the Dakotas where her father grew up and later farmed.

In the spirit of teamwork and baseball, the Rohes love easy, hearty recipes on busy summer days. This slow-cooked pulled chicken, paired with fresh sweet corn and watermelon, fits the bill.

Pulled Chicken


  • 6 frozen skinless, boneless chicken breast halves
  • 1, 12-ounce bottle of barbecue sauce
  • ½ c. Italian salad dressing
  • ¼ c. brown sugar
  • 2 T. Worcestershire sauce


Place chicken in a slow cooker.

  • In a bowl, mix the barbecue sauce, Italian salad dressing, brown sugar and Worcestershire sauce.
  • Pour over chicken.
  • Cover and cook for 3 to 4 hours on high, or 6 to 8 hours on low.
  • Pull chicken with a fork ¾ of the way through cooking time; then continue slow cooking.

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