Regional Sales Manager

*Please note we have no immediate openings for this position, but encourage interested parties to apply with the knowledge their application will be kept on file for future openings.

Position Purpose

Primary purpose is to increase seed sales volume by selling direct to targeted farmers or through farmer-dealerships. Successfully market the complete Latham® product lines; provide agronomic support and consultation to farmers; develop and implement annual sales and marketing plan that will deliver added value to Latham customers; execute a crop planning process to provide custom seed recommendations on a field-by-field basis; build and maintain excellent agronomic knowledge; and adapt and apply new technologies. A key responsibly is to increase sales volume "profitability" and improve margins while increasing market share.

Key responsibilities for a RSM when developing his/her focused sales geography:

  1. Recruit quality seed dealers
  2. Work with new/existing dealers to support sales, enhance product knowledge and manage accounts
  3. Contact targeted current customers and sell all Latham® products and services
  4. Identify, prioritize and contact targeted prospects
  5. Complete a needs assessment for each customer and prospect on a per-field basis
  6. Complete a customer crop plan for each customer
  7. Confirm crop plans with customers
  8. Complete a yearly seed sales forecast per product
  9. Enter customer data and seed orders
  10. Maintain and update current agronomic knowledge and practices
  11. Promote proper stewardship practices
  12. Schedule and deliver customer products


Special Skills and Requirements


Key Attributes


Position Challenge


Special Conditions

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